Women and men worldwide use a wide array of beauty products every day. They include lipstick, mascara, eyeliner, eye-shadow, nail polish, skin creams, special soaps, lotions, perfumes, colognes, and male grooming products. It’s an industry that generates almost $400 million a year. These products and others like them have been used for thousands of years. The ancient Chinese, Egyptian, Greeks, Indians, and Japanese all used beauty products made from natural ingredients to make themselves look, feel, and smell better. Modern people do the same thing to this day except their beauty products are made from natural and artificial ingredients.
There are thousands of companies large and small that offer a wide range of beauty products. Some of the best known brands include L’Oreal, Nivea, Avon, Max Factor, and Este Lauder. Those products are used by people of all ages, races, and cultures. Walk into any beauty supply or department store and you will encounter a mind boggling array of choices. There are beauty products designed for any skin type or specially formulated to address any kind of problem people have with their skin. These products range in price from very affordable to super expensive and every price point in between.
These products are designed to mask flaws, smoothen skin, and highlight strengths. Most of them come in subtle colors created to help people to fit the modern notion of beauty. In modern times beauty products got their start in the years after World War I. By the 1920 and 30s, beauty products which were primarily used by entertainers and the upper class had made their way into the hands and onto the faces and bodies of the average person in the streets. Colors like pink for lips and finger and toe nails, and subtle colors for faces were all the rage.
Just recently entertainer and entrepreneur Doe Deere threw her hat into the ring and created a line of beauty products in bold, vibrant colors. The cosmetics and beauty products line is called Lime Crime and it’s taking the world by storm. Doe Deere created the brightly colored products in the Lime Crime line to lend definition to her fine features while she was on stage performing. She couldn’t find the beauty products she needed, so she produced them herself. The beauty products struck a chord with the people that used Doe Deere’s make-up application tutorials and they convinced her to share it with them and the rest of the world.
Lime Crime beauty products have found a large and growing market worldwide. They’re for people of all ages, socioeconomic classes, and sexes that want beauty products which enable them to make a colorful statement. Deere markets the Lime Crime line primarily on the internet. This marketing strategy has paid great dividends. It allows her to get Lime Crime products directly to her clients. This saves time and money.