When it comes to companies in the service industry, innovations are every bit as important as it is in other types of industries. This is true when it comes to dog food. Many different companies release dog food. However, they are not all equal. Historically, dogs were given foods that were highly processed and had no resemblance to the dogs that their owners ate. At the same time, dogs were often curious about the foods that their owners ate. Some owners even gave their dogs some food. Some companies that produce dog food are starting to see the importance of feeding dogs foods that are very similar to what the owners eat. One of the companies that are manufacturing food that is very similar to what humans eat is Purina. The brand that Purina creates and sells is Beneful. Beneful is one of the best types of dog food that the owner could get for their dogs. There is a wide variety of dog food that dogs could eat. There are even types of food that are designed for different breeds so that they can get the best health. Beneful has something healthy for owners of all types of dogs. Beneful also allows customers to design their own types of dog food. Customers can come up with their own mix and request it for delivery for their home. This makes it a lot like cooking for the dog. If there is one thing that dogs need, it is variety. They need a wide variety of nutrients like their owners do. As their owners give them the means to be healthy, their dogs will experience a longer life span and greater health. Owners love their dogs. In this case, it is important to treat their dogs like they are loved. Part of loving dogs is giving them the best foods available. It is not good to choose the food based on taste alone. Like with humans, if dogs ate according to taste, then they would not be very healthy. This is why dog food manufacturers are starting to sell food with tons of health benefits.